Regional Sales Manager - Central USA

Regional Sales Manager – Central USA

Sector: Electrical Test and Measurement Equipment

Territory: Oklahoma, Arkansas, Texas and Louisiana are the primary focus territories with additional responsibility for North Dakota, South Dakota, Nebraska, Iowa, Kansas, Missouri in the central USA region.
Compensation: Circa $120,000 - $130,000 base + 45% target bonus ($188,500 OTE) + benefits

The Opportunity
Join a leading international manufacturer of electrical test, measurement and safety equipment. An established global business and challenger brand in the US, it offers significant growth potential, strong product availability and competitive lead times. Customers span utilities, solar, oil and gas, data centers and industrial markets.

The Role
Develop an underpenetrated 10-state territory, with particular emphasis on Texas, Oklahoma and Louisiana. Drive new business through national and regional distributors, independent manufacturers’ representatives and direct end-user accounts. Strengthen branch-level distributor relationships, recruit and educate channel partners, identify cross-selling opportunities and implement a structured territory growth plan. Regular customer visits, product demonstrations and partner training will be central to success. You will manage existing relationships while opening new accounts and expanding market share. The role requires a practical approach to prioritizing opportunities across a large geography, building a reliable sales pipeline and working closely with channel partners to convert demand into orders.

The Ideal Candidate
We seek a self-motivated, entrepreneurial field sales professional with a proven record of developing new business across large territories. You should be comfortable working independently, managing distributors or independent reps, and selling directly to industrial customers. Technical sales experience is essential, ideally involving electrical or electronic equipment, industrial diagnostics, power equipment or instrumentation. Experience with electrical test and measurement, calibration services, or products sold to engineering, maintenance and facilities teams is especially relevant. You will bring strong territory planning, channel development and relationship-building skills. We particularly welcome candidates who can demonstrate measurable sales growth, successful distributor engagement and the ability to develop new customers without extensive day-to-day supervision.

The Package
Circa $120,000 - $130,000 base salary plus a 45% target bonus ($188,500 OTE) and benefits. An opportunity to take ownership of a substantial territory and make a visible impact on US growth.

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